Blog assignment 7

today nanotechnology is a symbolic universe because although it seem possible it has not reached it full promised potential. Nanotechnologies promise, that product will become cheaper, stronger longer lasting and evening using less material. To make this promised future even more beautiful it also promises anti aging so people can live longer or maybe forever.

The social impacts will almost impossible to fore see because millions of people will be out of jobs, the current economic scheme will definitely fall over because no one will have the money to circulate the economy because of no consumers.

If nanotechnologies actually creates all these objects at these promised prices which are almost free “It may be only a matter of time until the building of products becomes as cheap as the copying of files.” humans would almost be at an utopian state.

The main concern will be fair distribution of resources (products).

Because in the past people used money to exchange their goods and services, via markets which will no longer be in place because of no economy. Designers will have to create a system where resources are moved freely and the media must mediate the transition from this capitalism this evolution, the Heineken advert in the rugby world cup (2011).

Center for Responsible Nanotechnology (CRN), (2011. September) What is Nanotechnology. Retrieved September 16 2011, from http://www.crnano.org/whatis.htm

Blog assignment 5

How has the experience and experimentation of artists influenced our understanding of colour and the development of theory of ‘colour vision’?

Originally, Newton’s master theory about light and colour was unchallenged, until Goethe introduced his findings. One of his main discoveries was how people saw colour not only as a result  of light bouncing off of objects. He realised that we individually interpreted what we saw, which impacted the outcome. He placed great importance on how the eye perceived things and criticised Newton for having ignored the impact of reflection. He stated that “colour is essentially an interplay of reflections” and “from light, shade and colour we construct the visible world.” (p.209)

Goethe believed that Newton referred to theory too much as opposed to practicality. As he remarked “Newton's error... was trusting math over the sensations of his eye."

Drawing from Goethe’s understanding of our perception of light and colour, impressionists took their inspiration. This new form of art also drew on ideas of optical colour mixing.

Based off the knowledge of Newton, and the additional findings of Goethe, the theory of ‘colour vision’ was born. In effect this is a combination of both theorists’ findings. 

Gage, J. (1993). Colours of the Mind in Colour and Culture: Practice and Meaning from Antiquity to Abstraction (pp.191-212). New York: Thames and Hudson.

Blog assignment 6

Q: Benjamin argues, 

“To an ever greater degree the work of art reproduced becomes the work of art
designed for reproducibility. From a photographic negative, for
example, one can make any number of prints; to ask for the
authentic print makes no sense.” Do you agree or disagree?

I agree with Benjamin that it makes no sense to ask for the authentic print from a negative. Because with todays technologies we able to reproduce photo identically with any recognizable differences. But this type of technologies if not available in all fields. Also craft at times has a better aesthetics because of the aura an imperfections of the object.

Q: you think there is a role for the ‘authentic’ in an age of digital

design and manufacture?

I do think there is a role of authenticity in the digital age, because soon we will be able to manufacture products to the custom settings. This will make every object unique to the owner and create authenticity. Also the design pendulum will bring the authenticity back into balance if objects become too perfectly made.

Like honda.

http://automobiles.honda.com/tools/build-price/models.aspx

People will always create an aura within a object, simply because it gives it more value. I think if any pice of art didn't have a someone to tell the story, the of it price will massively different. As long as capitalism is around, some objects will have a created aura.